{"id":203,"date":"2024-01-08T12:37:46","date_gmt":"2024-01-08T12:37:46","guid":{"rendered":"https:\/\/impulsq.de\/social-media-for-bausatzhaus\/"},"modified":"2024-02-01T15:33:20","modified_gmt":"2024-02-01T15:33:20","slug":"social-media-for-bausatzhaus","status":"publish","type":"page","link":"https:\/\/impulsq.de\/en\/case-studies\/social-media-for-bausatzhaus\/","title":{"rendered":"Social media for Bausatzhaus"},"content":{"rendered":"\n<div class=\"section references main-color darken-background pb-3\">\n    <div class=\"wrap\">\n\n        <h1 class=\"h1\">Case Study \/ Bausatzhaus case study<\/h1>\n        <h2 class=\"h2\">\n  Increase in <span class=\"highlight\">social media traffic by 1,814%<\/span><br\/>\n  Increase in <span class=\"highlight\">followers\/fans by 106%<\/span>\n        <\/h2>\n\n    <\/div>\n<div class=\"wrap\">\n\n        <a href=\"#calendly\" class=\"btn dark\">Really exciting. Would like to listen to your offer ><\/a>\n\n    <\/div>\n<\/div>\n\n<div class=\"section references top-box\">\n    <div class=\"wrap\">\n\n        <div class=\"box\">\n            <div class=\"additional-info\">With an investment of 4,000 euros<\/div>\n            <ul class=\"row\">\n                <li>\n                    <span class=\"percentage-raise\">1.814 %<\/span>\n  Social media traffic (website)\n                <\/li>\n                <li>\n                    <span class=\"percentage-raise\">106 %<\/span>\n  Social media followers\/fans\n                <\/li>\n                <li>\n                    <span class=\"percentage-raise\">193.716<\/span>\n  Impressions\n                <\/li>\n                <li>\n                    <span class=\"percentage-raise\">10.509<\/span>\n  Unique Visitors\n                <\/li>\n            <\/ul>\n        <\/div>\n\n    <\/div>\n<\/div>\n\n<div class=\"section references pb-2\">\n    <div class=\"wrap\">\n\n        <div class=\"media-article box-media\">\n            <div class=\"media\">\n                <div class=\"headline\">Keyword difficulty<\/div>\n                <figure class=\"speedometer\">\n                    <img loading=\"lazy\" decoding=\"async\" src=\"\/media\/content\/case-studie\/speedmeter-72.svg\" width=\"237\" height=\"164\" alt=\"\"\/>\n                    <figcaption><span>60<\/span> Very difficult<\/figcaption>\n                <\/figure>\n                <p class=\"aside\">\n  We estimate that you need backlinks from 224 websites,\n  to rank in the top 10 for this keyword.\n                <\/p>\n            <\/div>\n            <div class=\"content\">\n                <h2 class=\"h3\">Push solid houses on social media!<br\/>Very difficult. Not for us.<\/h2>\n                <p>\n  A local house builder sounds anything but sexy at first. Doesn&#8217;t sound like social\n  Media. So it&#8217;s no wonder that there was no social media concept and the social channel was only\n  has been neglected.\n                <\/p>\n                <p>\n  Fortunately, we were allowed to change this and give free rein to our creativity. Creativity and a\n  holistic approach were also urgently needed. After all, this is a contested\n  Niche with little sex appeal. We love challenges like this. The almost impossible in the end\n  possible.\n                <\/p>\n                <p>\n  The client&#8217;s goals: Acquire new customers via social media. Reach in the social networks\n  build up. Establish processes.\n                <\/p>\n                <p>\n                    <strong>Our reaction: Challenge accepted!<\/strong>\n                <\/p>\n            <\/div>\n        <\/div>\n\n    <\/div>\n<\/div>\n\n<div class=\"section references pt-2\">\n    <div class=\"wrap\">\n\n        <h2 class=\"h1\">Why did we accept the order? Kim Adamek explains:<\/h2>\n        <blockquote class=\"big\">The team was super friendly and we got on well straight away. Everything was\n  communicated transparently and we knew what we were getting into.<\/blockquote>\n        <p>\n  We were delighted with the request and the resulting acceptance. It was clear to us that if\n  Not us, who else? A major part of our work consisted of strategic planning. All necessary\n  Social media processes have been carefully worked out so that a subsequent handover works seamlessly.\n  In the end, we were just as happy as our customer. It&#8217;s great when work is appreciated.\n        <\/p>\n\n        <div class=\"person\">\n            <img loading=\"lazy\" decoding=\"async\" alt=\"\" src=\"\/media\/person\/kim-adamek.webp\" width=\"160\" height=\"160\"\/>\n            <div class=\"name\">Kim Adamek<\/div>\n            <div class=\"position\">Managing Director<\/div>\n        <\/div>\n\n    <\/div>\n<\/div>\n\n<div class=\"section references pb-2\">\n    <div class=\"wrap\">\n\n        <div class=\"media-article box-media\">\n            <div class=\"content\">\n                <h2 class=\"h3\">Implement processes and test them for success<\/h2>\n                <p>\n  A non-commercial content strategy was developed at the beginning of the collaboration. In the\n  In addition to the keywords researched, the search intent of the users and the search terms were also\n  user is taken into account.\n                <\/p>\n                <p>\n  Visibility in the search engines has increased as a result of the creation of a content hub and has\n  Page impressions increased significantly. At the same time, we were able to optimize the\n  Feed social media channels with initial postings.\n                <\/p>\n                <p>\n  To ensure that the client receives full attention on social media, our Content Creation\n  department created various visuals [images, videos, GIFs].\n                <\/p>\n                <p>\n  Of course, posting articles is not enough. Efficient community management\n  had to be implemented. Which we have done purposefully and successfully. Right from the start\n  When we started working together, we realized that we were booked as a temporary agency. Our task\n  was to set up processes and create blueprints. When our approach proved to be\n  successfully, we have outsourced the social media support to the Haus und Hof agency of the\n  customers.\n                <\/p>\n                <p>\n                    <strong>You can read customer feedback on our work below in this case study at the\n  Read the testimonial.<\/strong>\n                <\/p>\n            <\/div>\n            <div class=\"media\">\n                <div class=\"headline\">THIS IS JUST THE BEGINNING<\/div>\n                <ul class=\"raise-list\">\n                    <li>\n                        <span class=\"label\">Investment<\/span>\n                        <span class=\"value\">4.000\u20ac<\/span>\n\n                    <\/li>\n                    <li>\n                        <span class=\"label\">Social media followers\/fans:<br\/>During our collaboration<\/span>\n                        <span class=\"value\">4,368 <span class=\"from\">from 2,113<\/span><\/span>\n                    <\/li>\n                    <li>\n                        <span class=\"label\">Social media followers\/fans:<br\/>Current<\/span>\n                        <span class=\"value\">5.400<\/span>\n                    <\/li>\n                    <li>\n                        <span class=\"label\">Social media traffic (own website)<\/span>\n                        <span class=\"value\">2,068 <span class=\"from\">of 108 per month<\/span><\/span>\n                    <\/li>\n                    <li>\n                        <span class=\"label\">Turnover<\/span>\n                        <span class=\"value\">6.100.000 \u20ac<br\/><span class=\"from\">of \u20ac 5,900,000<\/span><\/span>\n                        <span class=\"raise\">+3,38 %<\/span>\n                    <\/li>\n                <\/ul>\n                <ul class=\"metas\">\n                    <li>\n                        <span class=\"label\">Customer since<\/span>\n                        <span class=\"value\">1.5 years<\/span>\n                    <\/li>\n                    <li>\n                        <span class=\"label\">Customer<\/span>\n                        <span class=\"value\">Kit house<\/span>\n                    <\/li>\n                <\/ul>\n            <\/div>\n        <\/div>\n\n    <\/div>\n<\/div>\n\n<div class=\"section references main-color darken-background pt-2 pb-2\">\n    <div class=\"wrap\">\n\n        <h2 class=\"h2\">Four steps to 193,716 impressions<br\/>and 106% more followers\/fans<\/h2>\n\n        <div class=\"read-more-articles plus-icons\">\n            <div class=\"article has-more\" data-modal-mode=\"read-more\" data-modal-theme=\"references\">\n                <h4 class=\"headline\">Editorial plan<\/h4>\n                <p>\n  We wanted to establish an authority in the solid construction sector for our client. For this we have\n  Comprehensive, topic-specific content tailored to the search intention down to the smallest detail\n  planned. Success is no coincidence.\n                <\/p>\n                <button type=\"button\">More<\/button>\n            <\/div>\n            <div class=\"article has-more\" data-modal-mode=\"read-more\" data-modal-theme=\"references\">\n                <h4 class=\"headline\">Keyword research<\/h4>\n                <p>\n  Every sensible content strategy starts with planning. The keyword research is from\n  of central importance. We were able to find suitable keywords and the corresponding search intent\n  identify. All keyword data was clustered and transferred to an editorial plan.\n                <\/p>\n                <button type=\"button\">More<\/button>\n            <\/div>\n            <div class=\"article has-more\" data-modal-mode=\"read-more\" data-modal-theme=\"references\">\n                <h4 class=\"headline\">Social Media + Community Management<\/h4>\n                <p>\n  Our engagement focused on Facebook, LinkedIn and Instagram. We work across all customers\n  We work exclusively with editorial plans and leave nothing to chance. The entire social\n  Media appearance was planned meticulously and independently. The content to be posted was determined by\n  created and shared by our creative team. In real time, our social media managers have access to\n  Comments, mentions&#8230; answered. Our goal &#8211; to turn followers into real brand ambassadors.\n                <\/p>\n                <button type=\"button\">More<\/button>\n            <\/div>\n            <div class=\"article has-more\" data-modal-mode=\"read-more\" data-modal-theme=\"references\">\n                <h4 class=\"headline\">Writing and publishing content<\/h4>\n                <p>\n  We had high expectations of our editors. In times of ChatGpt, the word &#8220;added value&#8221; wins\n  drastically in importance. We reject text deserts and irrelevance. The solution:\n  Great content + visual media + appealing content design.\n                <\/p>\n                <button type=\"button\">More<\/button>\n            <\/div>\n        <\/div>\n\n    <\/div>\n<\/div>\n\n<div class=\"section references pt-2\">\n    <div class=\"wrap\">\n\n        <h2 class=\"h1\">Why the customer appreciates the collaboration<\/h2>\n        <blockquote class=\"big\">The creative ideas make us feel that we are in good hands and always picked up. Through and\n  through good cooperation. Absolutely recommendable.<\/blockquote>\n\n        <div class=\"person\">\n            <div class=\"name\">Melanie K.<\/div>\n            <div class=\"position\">Marketing<\/div>\n        <\/div>\n\n    <\/div>\n<\/div>\n\n<div class=\"section references\">\n    <div class=\"wrap\">\n\n        <h2 class=\"h1\">Social media on track<\/h2>\n        <h3 class=\"h2\">Convincing results &#8211; proven concept<\/h3>\n        <p>\n  The reach of social media is almost unlimited. To be able to exploit the full potential,\n  customers have to be looked after for years. This costs money, because the &#8220;hot shit&#8221; can only be\n  corresponding resources are created. Our task was not to acquire 20,000 new followers\/fans.\n  generate. Rather, we have laid the foundations. We have established processes. Strategies tested and\n  Everything is handed over to the client and their agency after a successful phase. Within this time\n  we achieved a significant uplift in the area of social media. The customer&#8217;s turnover was also\n  be significantly increased.\n        <\/p>\n\n        <div class=\"person\">\n            <div class=\"name\">Melanie K.<\/div>\n            <div class=\"position\">Marketing<\/div>\n        <\/div>\n\n    <\/div>\n\n<div class=\"section references\">\n    <div class=\"wrap\">\n\n        <div class=\"cert-row\">\n            <div class=\"c50\">\n                <div class=\"chart\">\n                    <h2 class=\"headline\">Social media uplift<\/h2>\n                    <img decoding=\"async\" src=\"\/media\/content\/case-studie\/charts\/RANKSIDER_20_Backlinks_aus_der_SEO-Szene_02.webp\" alt=\"\"\/>\n                <\/div>\n            <\/div>\n            <div class=\"c50\">\n                <div class=\"chart\">\n                    <h2 class=\"headline\">Sales development<\/h2>\n                    <img decoding=\"async\" src=\"\/media\/content\/case-studie\/charts\/RANKSIDER_82_Prozent_mehr_Registrationen_01.webp\" alt=\"\"\/>\n                <\/div>\n            <\/div>\n        <\/div>\n\n    <\/div>\n<\/div>\n\n<div class=\"section references pt-2 pb-2\" id=\"calendly\">\n    <div class=\"wrap\">\n\n        <h2 class=\"h1\">Choose a kick-off date now!<\/h2>\n        <h3 class=\"h2\">Finally getting started on social media<\/h3>\n        <p>\n  Has the social media case study piqued your interest? We look after so many customers in this area.\n  Perhaps you will soon be one of them. In the first step, we can talk to you without any obligation.\n  See if there is a match and whether we have the right solution for your challenge. Choose one below\n  free appointment slot and we&#8217;ll see you again in the Zoom call. We look forward to seeing you.\n        <\/p>\n        <h3 class=\"h4\">Select a free timeslot<\/h3>\n         <div class=\"brlbs-cmpnt-container brlbs-cmpnt-content-blocker brlbs-cmpnt-with-individual-styles\" data-borlabs-cookie-content-blocker-id=\"calendly\" data-borlabs-cookie-content=\"PGlmcmFtZSBjbGFzcz0iYXBwb2ludG1lbnQtaWZyYW1lIiBzcmM9Imh0dHBzOi8vY2FsZW5kbHkuY29tL2ltcHVsc3Evc29jaWFsLW1lZGlhIiB3aWR0aD0iNjAwIiBoZWlnaHQ9IjQxMCI+PC9pZnJhbWU+\"><div class=\"brlbs-cmpnt-cb-preset-a\"> <p class=\"brlbs-cmpnt-cb-description\">You are currently viewing placeholder content from <strong>Calendly<\/strong>. To access the actual content, click on the button below. Please note that data will be shared with third-party providers.<\/p> <div class=\"brlbs-cmpnt-cb-buttons\"> <a class=\"brlbs-cmpnt-cb-btn\" href=\"#\" data-borlabs-cookie-unblock role=\"button\">Unlock content<\/a> <a class=\"brlbs-cmpnt-cb-btn\" href=\"#\" data-borlabs-cookie-accept-service role=\"button\" style=\"display: <m id=\"3\">&quot;&gt;Accept required service and unlock content<\/a> <\/div> <a class=\"brlbs-cmpnt-cb-provider-toggle\" href=\"#\" data-borlabs-cookie-show-provider-information role=\"button\">Further information<\/a> <\/div><\/div>\n\n    <\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Case Study \/ Bausatzhaus case study Increase in social media traffic by 1,814% Increase in followers\/fans by 106% Really exciting. Would like to listen to your offer > With an investment of 4,000 euros 1.814 % Social media traffic (website) 106 % Social media followers\/fans 193.716 Impressions 10.509 Unique Visitors Keyword difficulty 60 Very difficult [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":226,"menu_order":4,"comment_status":"closed","ping_status":"closed","template":"template-bright.php","meta":{"_acf_changed":false,"_uag_custom_page_level_css":"","footnotes":""},"class_list":["post-203","page","type-page","status-publish","hentry"],"acf":[],"uagb_featured_image_src":{"full":false,"thumbnail":false,"medium":false,"medium_large":false,"large":false,"1536x1536":false,"2048x2048":false,"magazin-single":false,"magazin-single-2x":false,"magazin-big":false,"magazin-big-2x":false,"magazin-medium":false,"magazin-medium-2x":false,"magazin-small":false,"magazin-small-2x":false,"magazin-phone":false,"magazin-phone-2x":false,"onboarding_mobile":false,"onboarding_mobile_retina":false},"uagb_author_info":{"display_name":"impulsQ GmbH","author_link":"https:\/\/impulsq.de\/en\/author\/vanessa\/"},"uagb_comment_info":0,"uagb_excerpt":"Case Study \/ Bausatzhaus case study Increase in social media traffic by 1,814% Increase in followers\/fans by 106% Really exciting. Would like to listen to your offer > With an investment of 4,000 euros 1.814 % Social media traffic (website) 106 % Social media followers\/fans 193.716 Impressions 10.509 Unique Visitors Keyword difficulty 60 Very difficult&hellip;","_links":{"self":[{"href":"https:\/\/impulsq.de\/en\/wp-json\/wp\/v2\/pages\/203","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/impulsq.de\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/impulsq.de\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/impulsq.de\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/impulsq.de\/en\/wp-json\/wp\/v2\/comments?post=203"}],"version-history":[{"count":3,"href":"https:\/\/impulsq.de\/en\/wp-json\/wp\/v2\/pages\/203\/revisions"}],"predecessor-version":[{"id":716,"href":"https:\/\/impulsq.de\/en\/wp-json\/wp\/v2\/pages\/203\/revisions\/716"}],"up":[{"embeddable":true,"href":"https:\/\/impulsq.de\/en\/wp-json\/wp\/v2\/pages\/226"}],"wp:attachment":[{"href":"https:\/\/impulsq.de\/en\/wp-json\/wp\/v2\/media?parent=203"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}