Implement processes and test them for success
A non-commercial content strategy was developed at the beginning of the collaboration. In the In addition to the keywords researched, the search intent of the users and the search terms were also user is taken into account.
Visibility in the search engines has increased as a result of the creation of a content hub and has Page impressions increased significantly. At the same time, we were able to optimize the Feed social media channels with initial postings.
To ensure that the client receives full attention on social media, our Content Creation department created various visuals [images, videos, GIFs].
Of course, posting articles is not enough. Efficient community management had to be implemented. Which we have done purposefully and successfully. Right from the start When we started working together, we realized that we were booked as a temporary agency. Our task was to set up processes and create blueprints. When our approach proved to be successfully, we have outsourced the social media support to the Haus und Hof agency of the customers.
You can read customer feedback on our work below in this case study at the Read the testimonial.